SEO in 2024: Do you update yourself with the latest SEO trends? If you’re worry about a lot of things Google is constantly launching, let me tell you that ‘basics are the most important’. But at the same time, with the evolving nature of the technology and the introduction to the AI & ML in […]
7 SEO Metrics That Actually Matter For Businesses [Don’t Let Agencies Fool You]
Twitter Feed Faced a Glitch, Could not Load Timeline Posts
December 21, 2023, Twitter Down #Twitterdown: Twitter was facing a glitch on the main (homepage timeline) posts. I was surfing Twitter today morning from the Indian region and couldn’t see any post both on Twitter suggestion homepage and my profile timeline page. Elon Mask bought X recently and introduced a ‘Twitter Blue’ subscription for the […]
‘Top Dog SEO’: How Big Publishers and Google Algorithms Ruining the SERP
Funny Engines! Isn’t it? Someone from a corner of India writing this blog from the very guts within himself and think he can compete with “Top Dogs” in ranking! There are almost less to very less chance for a new-comer blogger in this decade to at least showcase their article on Top 3. Though, there […]
Favicon Not Showing on SERP, Causing a Drop in CVR
Recently many websites are facing an SERP appearance error. Their website’s favicon is not showing in the SERP. Not only in their organic search results, but also in the ads. Paying thousand of dollars in the ads and not showing a favicon in the ad appearance surely not fruitful for the SEOs. This issue is […]
Google SERP Volatility Index [Country & Device Wise]
SERP Volatility Index: At the end of the year 2023, Google frequently released and tested some of the biggest changes ever made. With the introduction of the all-new SGE and HCU, the ranking system is even more volatile than it used to be previously. This is the ultimate webpage containing the Google search volatility meter […]
Helpful Content Update Case Study: How Packted Recovered HCU Penalty
Helpful Content Update Penalty Recovery Case Study #1: After the October and November HCU, the volatility index across all regions is high. As shown in the below image, it was ATH striking at 9.1 in the United States, desktop version. This report shows the volatility sensor as 6.4, which is again a high range. It […]
Local Business Ranking System Update December 2023, Openness a Ranking Factor
I was witnessing a very deep conversation on X recently on Google My Business page issues many owners and SEOs are facing. The conversation was between Joyanne Hawkins, GMB product expert, and Search Liaison’s John Mueller. So, the conversation had to have some real juice in it. A recent case study shared on X showed […]
Google Gradually Replacing ‘FAQ’ & ‘How To’ Search Results With ‘Things to Know’?
There is a heavy volatility in the search and search features on Google at the very end of the year. A twitter pole by Barry also got result that Google might even roll out another big update before the next year starts. I have witnessed some search features are getting updated. With the new Gemini […]
Google is Taking Several Steps To Prevent Parasite SEO, Will be Released in the Next HCU
Google does not use the term ‘Parasite SEO’ in their internal system. Though, Google’s search Liaison Danny Sullivan shared this term in some of his shared notes. In Mastodon, while having a discussion on Parasite SEO, Sullivan confirmed that Parasite SEO is not a term that Google uses internally. It’s just a name that crowds […]